by Monique Nelson on March 26th, 2014

Goofy man playing in child
Across the world, the definition of a "small" pool may change, but for the purposes of this blog post, I am imagining a small pool being less than 400 square feet (or less than 15,000 gallons), probably either an above ground pool or a swim spa.

Probably not a kiddie pool like the one in the image, but something compact that a family can enjoy throughout the hot summer months.

Small swimming pools are often not heated, and rely on the power of the sun to keep the water warm. In areas that are plagued with cool evenings this can be a challenge, and that is where EcosavrTM comes into play.

Swimming pools lose the majority of their heat through the process of evaporation; the heat quite literally vanishes into thin air. EcosavrTM, the liqud pool cover fish, helps swimming pools reduce the rate of evaporation, which helps to keep the heat in the pool water. Using this product can help a swimming pool retain approximately 50% of normal overnight heat loss

Residential swimming pools of up to 400 square feet, or 15,000 gallons of water, require only 1 EcosavrTM fish per month to keep their pool covered. The small plastic fish is added to the pool, where it will sink to the bottom, and the liquid cover is slowly released throughout a one month period of time. The recommended retail price on this item is only $12, so it is a very cost effective means of keeping your pool water warm enough to swim in.

A common follow up question is this: what if my pool is smaller than 15,000 gallons - how long will EcosavrTM last in my pool?
Ecosavr liquid pool cover fish
Here is the secret of EcosavrTM:

To use the product, you first have to snip the top fin of the fish. There is a valve in that fin that allows the liquid inside to slowly leak out into the swimming pool. Regardless of the shape or size of your pool, the liquid will leak out at the same rate. This means that EcosavrTM will last for 28 - 30 days in a swimming pool of any size.
Little swimming pool beside big swimming pool
The difference is not going to be in how long it will last, but in how effective it will be. 

The same amount of liquid cover will be released, whether the pool is 200 square feet or 2000 square feet. That same amount of liquid will try to cover the entire surface area of the pool. 

Flexible Solutions has been manufacturing this product for just over 20 years now, and we have done enough tests to know that the amount of liquid inside an EcosavrTM fish is enough to adequately cover a 400 square foot backyard swimming pool. If it is added to a smaller pool, there will be more product covering the surface, possibly allowing for slightly better results. If the pool is larger, the same amount of product will be stretched thinner across the surface, possible resulting in slightly lower savings.

There is no pool too small for EcosavrTM - it will not be enough product to ever overdose a swimming pool. If, however, your pool is a bit bigger and you want a little more product to go around, you may want to consider trying HeatsavrTM - the same great liquid cover, but in a bottle that can be dosed to suit the size of your unique swimming pool. You can find more information about the application options here:

by Monique Nelson on March 25th, 2014

A picture is worth a thousand words
Perhaps you've heard the saying, "a picture is worth a thousand words." Or, "take a picture, it'll last longer." We all know that pictures provide impact and a lasting impression. In our modern, internet driven society, this is becoming more and more true each day. 

If you spend any time online, or watch over the shoulders of the teenage members of your family, you will find an impressive array of websites dedicated to pictures - Pinterest, Instagram, Buzzfeed, Imgur, Houzz, and so many more. Other social sites like Facebook and Twitter are often dominated by pictures as well. Websites that don't have a healthy ratio of photographs to words will often be passed over.
Liquid Pool Covers colorful shelf display
Pool Builders have been showcasing their designs through photography more or less since the age of personal cameras began, but more and more Service Professionals and Retailers are expected to join this trend as well. 

You may think that sharing pictures of your retail store will have nowhere near the impact on your business as sharing photos of the most recent stunning pools that have been built, but you might be surprised by the reception your images receive. 

I would like to toss out the theory that browsing through photos online - of your retail location and / or the products you sell - is the new method of window shopping. Consumers don't even have to leave home to browse your shelves anymore, but if they see something they like, they will certainly get off the couch and come visit you. 
Personally, I often browse websites before going shopping. It helps me narrow down the list of stores I want to visit while I'm out. If I find a website that has a few items I am interested in, or a Facebook page that has staff that look like they have a lot of fun at work, I am much more likely to take the time to get into their store. 

The great thing about how easy it is to share pictures these days is that internet browsers are not looking for stunning photography. We expect to see pictures captured on a smartphone, filtered through Instagram, and posted with a clever caption. Not an expensive, staged display. We're looking for real life. Any anyone can do that at no cost!

If you haven't yet started snapping pictures of your business, think of it as the 2014 season starts to warm up. If you snap any pictures of Ecosavr on your shelves, be sure to let me know - I'd love to share them with my audience as well!
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by Monique Nelson on March 24th, 2014

infinitely edge pool
A very common question that we receive is whether or not liquid pool covers can work effectively on a swimming pool with an infinity edge.

The concerns is that, since the surface water is always flowing over the edge of the pool, is it possible to establish a liquid cover in order to reduce the evaporation?

The happy answer to that question is yes!

Even though the water is flowing over the edge from the surface, it is consistently being re-circulated as it works its was through the circulation system. Essentially, a continuious loop is formed where product is always being moved across the surface, through circulation and back into the pool water. 

We have many customers with infinity edge swimming pools using Heatsavr, the original liquid solar pool cover, effectively. For best results we do recommend turning off the overflow when the pool is not in use - or being admired - such as overnight. This not only helps the liquid pool cover maintain the most reliable layer throughout the evening when you're pool is experiencing the highest heat loss, but it also reduces the amount of evaporation that is increased by having an overflow in the first place. 

If you're overflow stays on all the time, you may find that you see better results by increasing the recommended dosage of Heatsavr slightly (1.25 oz / 400 sq. ft), though in many circumstances this is not necessary. 

We had one extremely satisfied user write us a letter to share his results, and he even included some additional advide for infinity edge pool owners who are looking to save even more energy, water and heat. If you'd like to read the results in his own words, you can find his letter here: Southern California Infinity Edge Pool

Do you have any questions or comments that you would like to see addressed in our blog? Feel free to leave them below!
Ask Your Questions

by Monique Nelson on March 20th, 2014

Scuba Diver Waving
I was speaking with the Facilities Manager of a commercial aquatics facility earlier this week, and the topic of scuba driving training was brought up. He was interested in finding out if HeatsavrTM was safe for the equipment and suits of those training for their scuba license at his facility.  

The question itself wasn't surprising for me, but the phrasing caught me a bit off guard. When telling me about the activities at his facility, he said something to the extent of "and obviously scuba diving." Obviously? Prior to this conversation I knew that most scuba training courses were conducted at public facilities, of course, but I didn't realize it was so common as to be phrased as obvious.
This got me thinking, and I decided it was probably a good idea to see if your facility does scuba diving training, and if you were ever concerned or interested in finding out whether or not HeatsavrTM is safe for use. If you don't offer lessons or let out your facility to local scuba diving schools, maybe this message will provide you with a new market to consider! 

If you do have this activity on your schedule, I'm happy to tell you that yes, it is absolutely safe to use our liquid pool covers. While slight amounts of our product may stay on the suits or equipment of the divers, it will not cause any problems, nor will it even be noticeable. It should rinse off easily, and if the suits are not rinsed, the product will simply biodegrade. 

Also, the amount of product that you may lose as the divers get out of the water will be so slight that it shouldn't make a difference in the effectiveness of the product. Using our liquid pool cover will still reduce the evaporation from your pool by up to 50%, continuing to save you heat, energy and water.

If there are any other unique circumstances at your facility that you would like to ask me about, please feel welcome to get in touch with me any time. I'm always happy to help if I can!

by Monique Nelson on March 19th, 2014

Think Outside the Box
We've all heard the cliche about "thinking outside the box." We've all tried to put it into practice. At some point or other I'm sure we've all thought we were thinking outside the box (when really we were just rehashing completely inside the box ideas) and I'm certain that at many points we've all given up thinking outside the box. What is there that hasn't been tried, after all? 

Being outside the box is often compared to being outside your comfort zone or being really outrageous in your thinking. BUT it could also mean something as simple as adding an element of surprise to your process. Any aspect of change can be outside your box. Anytime you do something unexpected, it will be noted. The every day routine of your business gets taken for granted by you, your staff and your customers. But if something happens that your customer was unprepared for, it will stick in their mind.  
For a few examples...
  • There are quite a few home improvement stores in my city, as I'm sure there are in yours as well. There is only one, however, that has a popcorn machine with fresh, help yourself popcorn ready for me every time I walk through the door. Guess which one I go out of my way to visit?
  • I have a dog. There are a lot of pet supply stores in my city as well. My go-to store is conveniently only one block away from my house. Believe it or not, they are also a movie rental store. That's right. Movie rentals. Movie rentals and pet supplies. That's outside the box alright, and they are always busy!
  • There is a local neighborhood pub that my friends and I visit on occasion.  They used to be incredibly slow Monday nights. They always have a $5 Appy Hour menu that typically runs from 3 - 5 PM every day of the week. Now, it runs all night long on Mondays and they are always busy on Mondays!

None of these ideas are particularly shocking, but they are all a little bit outside the box and, although I am not privy to the inner workings of any of those businesses, they all seem to be working. 

Small changes in how you present products or your business can have a big impact. I happen to be very familiar with the sales and marketing of liquid pool covers (go figure, right?), but I am frequently intrigued by the ideas of customers - distributors, retailers, service companies, builders, and even commercial aquatics facilities - who present our products in unique ways. They think outside of my box, and a whole new world opens up. A few more examples...
  • As you know, our products reduce evaporation. By reducing evaporation, humidity is greatly reduced indoors. A few years ago I had a customer call me to talk about one of the systems he had installed for his showroom. He was adding Heatsavr manually to the majority of his spas, but he had also installed one of our Heatsavr Kits on a Swim Spa to show off the system while also benefiting from the reduced indoor humidity. Now, whenever I hear of retailers who have indoor showrooms, I suggest using the product to make their location more comfortable and as a sales tool!
  • I was talking to a service company a while back and they were struggling to find a way to successfully sell our Ecosavr fish to their customers. We brainstormed some ideas and a few weeks later he came back to me with a plan: he was going to add a new component to his route that would be a heat retention add-on package. For an additional fee each month he would help reduce heat loss from any swimming pool, while also conserving water. Essentially, instead of selling a product, he was selling a service. And it worked!
  • A few years ago a new builder starting selling a lot of our Heatsavr Kits. It was quite exciting and, when given the opportunity to talk to the company, I asked about their techniques. Apparently, the sales guys were in a friendly competition (for nothing but bragging rights!) to see who could install the most systems throughout the season. They really didn't like selling traditional pool blankets, so it was a fairly simple transition for them, and - aside from boosting our business - they were also gaining continuous, life long customers who would come back to them year after year to refill their Heatsavr supply each season.

Again, these are simple tactics, but just a bit out of the ordinary.

As you get ready for opening season, if there is any way that I can help you think outside the box and grow your business, I hope you will always feel welcome to get in touch with me. I always look forward to hearing from you!

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